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Alan Magliocca’s 7-Figure Strategy Review

If your goal is to join the two-comma club (hint: there are two commas in a seven-figure salary), then it can literally pay to go to the experts who have already done it. I was looking to do the same. As I’m still a baby marketer with MUCH to learn.

I’d met Alan and even partnered with him before, but never took any course he created. I’m still learning marketing strategies, so I still buy courses and pay coaches. So I decided to check out Alan Magliocca’s 7-figure strategy. 

I was in the market for a course that gave me more than just the basics. I wanted a deep dive study and really didn’t mind paying good money for it if I thought it was going to give me the answers I needed. It’s an investment, and if it really did live up to the hype, I would make several times more than whatever I spent on the course.


By nature, I’m a skeptic. My dad’s the most logical man on earth (if You let him tell it). I think he’s also “always right”.

I don’t believe in things I can’t see or quantify. I’m nerdy and research many purchases. SO this was a MUST.


On the surface, everything about Alan’s course seemed like it was exactly what I was looking for. But since I was going to spend my hard-earned money on it, I wanted to do a little research on Alan Magliocca and the course itself to see if it was worth it.

That’s when I came across an “unbiased” review on Alan Magliocca’s 7-Figure Strategy, and it was less than favorable. Some dude named Eugenson (probably a fake name) wrote an in-depth blog post, including screenshots of what’s behind the curtain. The post has lots of advertisements which should be a RED FLAG.

My goal in writing this isn’t to sell Alan’s course (there are NO affiliate links anywhere in this post) or promote Eugenson (whoever that is), but rather to show both sides of an online review or landing page and make other people more aware of the things they read.

So, let’s dive in shall we?

A Rebuttal to Eugenson

In case you want to follow along, you can check out Eugenson’s negative review here. I took issue with MANY red flags in the review, which is why I find it hard to give it the credit it deserved.


First, of all, the person who wrote it is simply named “Eugenson.” You can click on his name to read his bio, but that doesn’t really reveal much about him. He’s a “regular guy” that’s in the business of trying to discredit others, but he hasn’t given himself much credibility.

Ironic, isn’t it? I can understand a certain level of anonymity on the web, but it didn’t sit well with me that there’s so much mystery surrounding this guy. At least Alan puts his real name on his products and doesn’t hide behind a pseudonym

Secondly, the website where this review is published is LITTERED with ads promoting very similar products to Alan Magliocca’s 7-figure strategy. Luckily for US, he had an affiliate link to something “better”. How convenient!

To me, it looks like a clear conflict of interest: don’t buy his product, buy ours instead! Businesses have been using this technique for years, so it’s really nothing new or surprising.

He also mentioned that he bought the product and had to decline two upsells before he could access it. I’m not sure why that’s such a bad thing – thousands of companies offer upsells so I’m not sure why Alan’s getting called out for it. Every time I shop online ANYWHERE they’re recommending more items I might be interested in before I complete my purchase. So what?

Even Netflix does this! And Facebook won’t stop following me either!

By the way, Eugenson said he didn’t even bother with those products, so he can’t even speak to their effectiveness. That’s a shame.

Something else that rubbed me the wrong way is the fact that he’s isn’t impressed with the format of the course materials (PDFs and links). He says, and I quote: “How could anyone put a couple of links on a one-page PDF… and expect people to get their credit cards out and pay for it?”

I’ll tell you why:

It takes countless hours of RESEARCH AND DEVELOPMENT to put together a course like this. I recently saw an awesome quote that basically sums up my job as a freelancer: “You’re not just paying $100 for content. You’re also paying for the months of learning how to how to create that content.”

It’s not like Alan chose those resources at random. Anyone who is worth their salt puts a lot of calculations into the resources they use and share with their paying audiences. Their reputation is on the line, so you should feel confident that what you get isn’t just something you could have found via a Google search.

Here’s the clincher: at the very end of the “unbiased” review, there’s a side by side comparison of Alan Magliocca’s 7-figure strategy and ANOTHER ONLINE COURSE! There’s even a call to action button to sign up for the other course!

Cmon Man!! Really??!

In other words, this entire review is an advertisement trying to get you to sign up for something else instead of what Alan’s offers.

The whole time, there’s something in it for the writer. And even though the other course is touted as free, I highly doubt that you don’t to spend a dime once you’re inside their sales funnel.

Negative Reviews Aren’t Always Honest

Here’s my point: negative reviews aren’t always honest. But they sell.

I’m a natural skeptic. In fact, most of us are. That’s why we proactively look for the downsides, the negatives, any reason to stop us from making a buying decision.

And internet marketers like Eugenson capitalize on our due diligence.

They know you’re ready to buy something and can make an easy sale of their own. All they have to do is discredit someone else. So, these guys write BS reviews like this one and nitpick over every little thing to make it look like they’ve done their homework and want to help you.

This doesn’t just apply to Alan and this scathing review, but businesses and experts everywhere!

My best advice: consider the source and what might be in it for the person writing it. I can almost guarantee you’ll find some sort of bias that will discredit everything you just read. In the case of Alan Maggliocca’s 7-figure strategy review, the call to action at the end was just too obvious.

Bottom Line: There’s Always Someone Ready to Discredit Something They Don’t Agree With

To be clear, I’m not lavishing Alan with praise and accolades. It’s not a perfect course, but for $7 it was just fine for me. I also do think it’s necessary to point out online bias when I see it. So, this opportunity to do so presented itself to me.

What I can encourage you to do is to do your own homework. Read the good and the bad, look for signs of bias, and make an informed decision. That is truly the only way you’re going to succeed with any type of online course.

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